Flair Atelier is an intuitive online platform where women create customised clothes that perfectly reflect their style and fit.
At Flair Atelier, every garment is made just for you - according to your wishes - and in the most sustainable way.
At the heart of our project is a team with extensive experience in traditional fashion and technology. Our platform was developed to allow on-demand production at scale and to deliver beautiful garments quickly to our clients.
Join the revolution of fashion!
“I really believe this is the future of fashion.”
— MAX BENEDETTI, Investor and director
“I love Flair Atelier and I think it’s the best way to shop.”
— JULIA LIU, Flair Atelier's client
“It’s a new fun way of shopping”
— Barbarara Adeniken, Blogger and Influencer
“..And the best thing? I designed it myself.”
— Yadira Paredes, Flair Atelier’s client
LATEST NEWS
We have been selected by CFE (Centre for Fashion Enterprise) to be part of one of their amazing programmes. Here more info.
Flair Atelier & Ferragamo at "The Wardrobe of The Future" in Munich, Germany, 4-6 Sept. Read the article.
We are proud to announce our partnership with Clothes Doctor to provide the best post-sales service to our clients. Perfect fit guarantee! Read the article.
Max Benedetti, Flair Atelier director and shareholder, board director at YOOX NET-A-PORTER GROUP.
TEAM
Marianna Ferro, Founder CEO, and Shareholder
Started her career in fashion e-commerce and has more than 15 years of experience in finance and business consulting.
Cristiana Posani, Co-founder COO, and Shareholder
Previously planning director in the private sector, founder of a luxury coffee startup.
Marco Bettiolo, CTO
Full stack-stack developer with 20 years of experience, VP of engineering at Tes.com.
Michele Fabbro, Visual Effects
Special effect director with Industrial Light & Magic (Disney Corp.) in movies such as Star Wars and Harry Potter.
Gianluca Mei, Platform architecture
Engineer and digital entrepreneur, he is the CEO of apposta.com and founder of cone.it he is an expert in design, software platform and brand experience.
Dalila Calabrese, Head of Communications and PR
6 years of experience in fashion retail and a previous involvement in the luxury fashion and automotive industries.
Maria Stan, Creative Pattern Maker
Founder of Martex Design, specialised in digital pattern-making for womenswear.
DIRECTORS & ADVISORS
Max Benedetti, BoD and Investor Strategic digital consultant, entrepreneur, investor, and independent board member for the YOOX-Net- A-Porter Corp.
Dean Thomas, Design Advisor Former design director of womenswear at Burberry.
Silvia Pace, BoD and Investor
Founder of Space Capital, she manages a global equity portfolio, expert in retail and luxury.
Nicola Nott, Product Advisor
Previously product development manager for Burberry and Aquascutum.
Alessandra Vecchi, Technology Advisor
Senior fellow in fashion management at the London College of Fashion, expert of disruptive technologies.